By Rachel Butler with Blue Steel Lighting Design
By Rachel Butler
Photos courtesy of PW Photography
Professional event lighting companies are setting the new standard for wedding décor. Gone are the days when you would order fancy centerpieces that would be lost in a dark room with little impact on guests. Also gone are dramatic effects seen in photos that aren’t nearly as impressive in real life. Get the most out of your floral and décor work. Choose a superior professional lighting designer to ensure the success of your beautiful event.
In order to choose the best, you should be knowledgeable about event lighting techniques and equipment. A little bit of research before you begin interviewing will help keep you on target and select the right pro for the job.
WHAT YOU NEED TO KNOW
What do you need to know about event lighting? There are some common features and effects that really bring an event together, and it’s good to be familiar with the terms that describe them as well as their roles.
Uplighting causes color and light to “wash” a room, accentuating the natural appeal of a space and playing off the wedding’s color scheme. Some venues are already gorgeous and benefit from a little enhancement. Others are more basic, or even challenging, and require transformation. Uplighting helps achieve the desired effect.
One of the most popular theme elements in today’s weddings is the monogram. Featuring your new couple identity graphically is a beautiful way to personalize your event. A lighting professional can project your monogram or a custom “gobo”, which can be your names or an image, on the dance floor. As an extra benefit, the projection will not damage the dance floor and does not require messy application like some decals can.
Pin Spot lighting is strategically hung from the ceiling of a venue and focuses on elements that you want to feature most. They are commonly installed over each table to add drama to already gorgeous centerpieces. Pin Spots are great tools for drawing attention to the best features of a room, which can also serve to distract from your least favorite elements.
For the ultimate entrance, consider a Dance Floor Wash. Imagine the entire ballroom going completely dark until a spotlight illuminates the newlyweds as they approach and take the first steps into their first dance. A wash manned by an experienced technician can infinitely increase the drama and create the kind of magical, memorable moment you deserve.
WHAT YOU SHOULD LOOK FOR
In addition to understanding the mechanics of event lighting, you’ll want to be aware of what distinguishes a great lighting company from adequate or even poor competitors. During your consultation, ask to see samples of their work. Make sure the samples are diverse, and not simply of one well-produced and well-photographed event. Request referrals from brides and other vendors, and do follow up with them.
Find out if the company has any positive relationships that they can cite with venues. Particularly look for venues that are complicated, high end or historical. These sites generally have extremely high standards for their operations, and a recommendation from them can be significant.
Ask the lighting company how familiar they are with your venue. If they have not yet worked there, ask how they will go about familiarizing themselves with the site and the policies that govern it.
Finally, ask how many staff members stay on the wedding day. What if there is a power issue; or a transition that you want to be certain happens without flaw? A great company has a technician stay during the entire event, and may even send a representative during your event for quality control.
The best lighting companies demonstrate knowledge, experience, and dedication to the event and to their clients. They are attentive and responsive and desire to give more than promised. You deserve to see your vision for your wedding realized. Seek out and contract with the best, and you’ll be certain to enjoy the benefits of superior event lighting.
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With offices in Richmond and Virginia Beach, Blue Steel Lighting Design offers state of the art technology with years of wedding experience to bring about the most spectacular events. For more information, visit us at www.bluesteellightingdesign.com.